Digital PR sits at the intersection of traditional public relations and modern SEO — earning your brand high-authority media coverage that builds both brand reputation and search engine authority. SeoLizards' digital PR team secures placements in leading Indian and international media outlets, turning your brand stories into powerful backlinks and lasting credibility.
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Targeted pitching to journalists, editors and content teams at major publications — Economic Times, Mint, YourStory, Inc42, TechCrunch India and niche industry media.
Professionally written, SEO-optimised press releases distributed to relevant media contacts and wire services for maximum coverage and backlink generation.
We maintain active relationships with 500+ journalists and editors across Indian and international media, enabling faster placement and better coverage quality.
Proactive campaigns to secure unlinked brand mentions on high-authority sites and convert them to linked citations using proven outreach processes.
Rapid response PR strategies that protect your brand's online reputation during negative events, replacing harmful coverage with authoritative positive narratives.
Placing your executives as expert commentators and contributors in leading publications to build personal brand authority that transfers to your company's SEO and reputation.
We develop a tailored digital PR strategy identifying your most newsworthy stories, target publications, journalist targets and messaging framework.
Our team develops compelling, genuinely newsworthy angles from your business updates, data, research and expertise — the foundation of successful media pitching.
Personalised pitches sent to carefully selected journalists and editors with persistent, professional follow-up until coverage is secured.
We monitor all placements to live publication, verify backlink inclusion, measure coverage reach and aggregate all results in your monthly PR performance report.
Digital PR is the practice of securing online media coverage, editorial backlinks and brand mentions on high-authority websites through journalistic outreach, press releases and content campaigns. It combines traditional PR skills with SEO strategy to build both brand reputation and search authority.
Traditional PR focuses on broadcast and print media coverage for brand awareness. Digital PR specifically targets online publications and uses the resulting coverage to build high-authority backlinks — making it a powerful SEO tool in addition to a brand-building one.
Links from major news sites (DA 80–90+) are among the most powerful backlinks available. A single feature in a major publication like Economic Times can provide more SEO value than dozens of typical guest posts, dramatically boosting your domain authority and rankings.
Yes. Our PR copywriters craft compelling, newsworthy press releases optimised for both media pickup and SEO value. We write in the inverted pyramid style that journalists prefer, with strong headlines and immediately compelling opening paragraphs.
We target publications appropriate to your industry and scale — from pan-India business media like ET, Mint, Business Standard and YourStory to niche industry publications, international trade press and high-authority digital media in your sector.
We measure placements secured, publication DA and traffic metrics, links earned, estimated referring traffic, coverage reach (total readership) and the downstream impact on your domain authority and target keyword rankings.
Our PR work is designed to win credible coverage while also reinforcing authority, links and branded demand.
We shape angles that are timely, differentiated and relevant to journalists.
Spokespeople are prepared to build trust with the right publications and audiences.
Campaigns are built to support mentions, links, brand demand and trust signals together.
We measure coverage against traffic, assisted conversions and visibility gains.
Combining media outreach, expert commentary and landing page alignment for stronger launch visibility.
Digital PR campaign covering founder profiling, media pitching and launch coverage tracking.
The company needed fast credibility during launch but lacked media relationships and a clear news narrative.
We packaged the launch story around market insight, founder authority and outcome-led messaging supported by a press hub.
The brand earned strong media mentions, quality referral traffic and a lasting trust signal across search and social.
Feedback from businesses that trust SeoLizards with growth-focused marketing execution.
“SeoLizards helped us package our story in a way journalists cared about and the coverage quality was excellent.”
“They linked PR activity to our site and funnel better than previous agencies. We could actually measure the impact.”
We combine media databases, monitoring and analytics to build PR campaigns that create trust and search value.