Not every brand needs a full managed SEO service. Our SEO consultancy offering provides strategic direction, expert audits, team training and fractional SEO leadership for organisations that want expert guidance to build or accelerate their in-house SEO capabilities.
Book a Strategy CallMany SEO campaigns fail not because of poor execution, but because of a poor strategy. Keyword research done without competitive context, content created without search intent analysis, and link building without a clear topical authority framework are all common reasons brands spend money on SEO without seeing meaningful returns.
Our SEO consultancy service provides the strategic layer that transforms activity into results — whether you have an in-house SEO team that needs direction, an agency relationship that needs oversight, or a leadership team that needs to understand SEO well enough to make the right investment decisions.
Our consultancy service is ideal for brands at a strategic inflection point in their SEO journey.
Flexible SEO consulting services tailored to your organisation's needs and maturity.
A comprehensive 12-month SEO roadmap aligned to your business objectives, including keyword strategy, content plan, technical priorities and link building framework.
Learn MoreAn unbiased assessment of your current SEO performance, identifying technical issues, content gaps, missed keyword opportunities and strategic misalignments.
Learn MoreAn experienced SEO director on a part-time basis — setting strategy, managing agencies or in-house teams and reporting to your board on SEO performance and investment ROI.
Learn MoreTailored training programmes for in-house SEO teams, content teams and digital marketing managers — from foundations to advanced technical SEO and strategy.
Learn MoreAn independent assessment of your current SEO agency's performance, strategy and deliverables — giving you the data to make informed decisions about your agency relationship.
Learn MoreStrategic guidance for brands expanding into new markets — hreflang implementation, market-specific keyword research and international site architecture planning.
Learn MoreUse SeoLizards when you need strategic direction, executive communication and clear prioritisation without a full managed retainer.
Your programme is reviewed by experienced consultants, not junior coordinators.
We define owners, workflows and approval paths so strategy becomes execution.
Workshops and documentation help internal teams deliver better SEO independently.
We provide an unbiased view of your existing agency, team or vendor performance.
A 60-minute consultation to understand your business objectives, current SEO situation, team capabilities and the specific challenges you need help solving.
We review your current SEO data, analytics, existing strategy documentation and competitive landscape to form an independent view of where you stand.
Clear, prioritised recommendations in plain language — what needs to change, why it matters, and exactly how to implement it with your available resources.
Monthly retainer advisory calls, Slack/email access for strategic questions, and quarterly strategy reviews to adapt your approach as market conditions evolve.
Deep domain expertise across major verticals — we understand your industry's unique SEO challenges.
Consultancy support that helped an in-house team move from ad hoc SEO tasks to a focused growth plan.
Quarterly SEO consultancy, leadership workshops and team enablement across product and content.
The company had content writers and developers in place but no unified SEO roadmap, ownership model or performance reporting.
We audited the programme, prioritised the backlog, trained internal teams and set a 12-month forecasting and reporting cadence.
Leadership gained clarity, the in-house team shipped faster and SEO became a repeatable acquisition channel.
Reviews from leadership teams that needed strategic SEO clarity.
“Their consultancy gave our marketing and product teams one shared SEO roadmap. We stopped debating priorities and started shipping.”
“What stood out was how well they translated SEO into business language for our founders and finance team.”
We combine diagnostic tools and executive reporting systems to turn SEO findings into decisions.
A managed SEO service means an agency takes full ownership of your SEO execution — producing content, building links, making technical changes. SEO consultancy provides strategic direction, audits and guidance, but your team or another agency handles implementation. Consultancy is ideal when you have in-house capability but need expert strategic direction; managed services are better when you want to fully outsource execution.
Fractional SEO leadership means having an experienced SEO director working with your organisation part-time (typically 2–3 days per week) rather than full-time. This gives you access to senior strategic expertise without the cost of a full-time hire. Fractional SEO leaders typically set strategy, manage agencies or in-house teams, report to the board and help recruit and onboard permanent SEO hires.
Yes. Our independent agency performance review gives you an unbiased assessment of your current agency's strategy, deliverables and results. We benchmark performance against realistic expectations, assess the quality of their technical and content work, and provide clear recommendations — whether that's course-correction guidance for your current agency or a well-founded basis for switching.
Yes. We offer tailored training programmes ranging from half-day workshops to multi-week programmes. We train in-house SEO teams, content teams, digital marketing managers and C-suite stakeholders at different levels — from SEO foundations to advanced technical SEO, content strategy and AI-powered SEO approaches. Training can be delivered in-person in Gurgaon, Delhi NCR or virtually.
We offer flexible commercial structures: project-based work (fixed-fee for defined deliverables like an SEO audit or strategy document), monthly retainers for ongoing advisory access, and fractional leadership arrangements. Pricing is based on scope and complexity — contact us for a tailored proposal following our initial discovery call.
The difference between SEO campaigns that deliver transformative growth and those that produce disappointing results is almost always strategy. Technically competent SEO execution applied to a poor strategy produces activity but rarely produces the business results organisations need. Our SEO consultancy service exists to close this gap — providing the strategic layer that ensures your SEO investment is directed at the opportunities that matter most.
SeoLizards' consulting team has advised over 500 brands across every major sector. Our consultants have worked both agency-side and in-house, giving us a uniquely practical perspective on what makes SEO programmes succeed or fail in the real world.
A well-constructed SEO roadmap is the most valuable document an organisation can produce to guide its SEO investment. It translates business objectives into SEO priorities, maps keyword opportunities to the buyer journey, sequences technical and content work in order of impact, and provides a realistic forecast of the organic traffic and revenue growth achievable over a 12-month horizon.
Our SEO roadmapping process begins with a thorough understanding of your business model, competitive landscape and growth objectives. We conduct competitive gap analysis to identify where competitors are earning organic traffic you're missing, map your existing content against keyword opportunities, and produce a prioritised, actionable roadmap that your team or agency can execute against immediately.
Many organisations are transitioning from fully outsourced to hybrid or fully in-house SEO models. Building an effective in-house SEO function requires the right hiring strategy, clear processes, the right toolstack and ongoing capability development. Our team development consulting helps organisations design their in-house SEO function from the ground up — defining roles and responsibilities, establishing workflows, selecting tools and training team members at every level.
If you work with an SEO agency but aren't confident you're getting the value you're paying for, our agency oversight service provides the expert layer between your business and your agency. We review monthly reports critically, ask the right questions in agency calls, benchmark performance against genuine market standards, and ensure your agency is focused on the strategies most likely to deliver your business objectives.