Your Shopify store could be generating significantly more revenue from your existing traffic. SeoLizards' Shopify CRO specialists use rigorous data analysis, heatmaps and A/B testing to identify exactly where visitors are dropping off — and systematically fix the friction points that are costing you sales every day.
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Comprehensive audit using heatmaps, session recordings, funnel analytics and user surveys to pinpoint the specific pages and elements hurting your conversion rate.
Rigorous A/B and multivariate testing of product pages, collection pages, landing pages and the checkout flow using Shopify's native tools and Optimizely.
Data-driven improvements to product page layout, imagery, social proof, urgency triggers and call-to-action placement to turn more product viewers into add-to-carts.
Systematic reduction of checkout friction — form fields, payment options, trust signals and error messages — to recover the 70%+ of customers who abandon before completing purchase.
Email and SMS abandonment sequences, exit-intent popups and retargeting campaigns designed to recover a significant percentage of abandoned carts back into completed orders.
Analysis of Hotjar heatmaps, scroll maps and session recordings alongside Google Analytics 4 funnel data to understand exactly how real users interact with your store.
Deep-dive analysis of your Shopify analytics, heatmap data, session recordings and on-site surveys to build a comprehensive picture of where and why visitors are not converting.
We develop evidence-based test hypotheses for each identified conversion barrier, prioritised by potential impact and ease of implementation.
Professional test setup using Shopify's native A/B tools or third-party CRO platforms, with correct sample size calculations to ensure statistical validity.
Post-test analysis, winner implementation and continuous development of new test hypotheses in an ongoing CRO sprint cycle that compounds improvements over time.
Shopify Conversion Rate Optimization is the systematic process of analysing your store's performance data and running structured experiments to increase the percentage of visitors who complete a purchase. It improves revenue without increasing traffic spend.
We improve Shopify conversion rates by identifying specific friction points in your purchase funnel through data analysis, then testing targeted improvements. Common wins include improved product photography, stronger social proof, simplified checkout, better mobile UX and urgency-building tactics.
The average Shopify store converts at 1.4%. Top-performing stores achieve 3–4%. If you're below 1%, there are significant opportunities to address. Our CRO programme typically improves client conversion rates by 20–50% within the first 3–6 months.
A/B testing splits your traffic between a control (current version) and a variant (new version), measuring which performs better. We run tests for a minimum of 2 weeks with sufficient traffic to achieve 95% statistical significance before declaring a winner and implementing the change.
No. We conduct CRO on standard Shopify plans as well as Shopify Plus. Some advanced testing capabilities and checkout customisation require Shopify Plus, but significant conversion improvements are achievable on all Shopify tiers.
Initial quick wins from obvious UX improvements can be implemented and measured within 2–4 weeks. A full CRO programme with rigorous A/B testing typically shows compound conversion improvements over 3–6 months of continuous experimentation.
We identify friction, run structured experiments and improve checkout journeys that directly affect Shopify revenue.
We prioritise the device and journey stages that leak the most revenue.
Changes are validated through experiments wherever traffic volume supports it.
Product page, offer and cart improvements are planned around buyer psychology.
Lifecycle flows help recover value beyond the initial session.
A/B testing and checkout optimisation that increased revenue from existing traffic.
Shopify CRO programme focused on PDP UX, cart performance and mobile checkout completion.
Traffic was healthy, but mobile conversion lagged and cart abandonment was eroding profitable growth.
We analysed heatmaps, tested PDP layouts, simplified checkout decision points and improved cart recovery flows.
Conversion rate improved, average order value climbed and the brand generated more revenue without increasing media spend.
Feedback from businesses that trust SeoLizards with growth-focused marketing execution.
“The CRO work paid for itself quickly. We did not need more traffic—we needed a better buying experience, and they delivered it.”
“They helped us prioritise experiments properly and linked each test to revenue impact, which made internal buy-in much easier.”
We use analytics, testing and retention tools to improve ecommerce conversion and order value on Shopify.